It was a night of smiles and success for Chain Reactions Africa, one of Nigeria’s leading Public Relations and Marketing Communications Consultancies, as they took home four awards at the prestigious Brandcom Awards 2024. Organized by Brand Communicator magazine, the event took place on October 26, 2024, at the Landmark Events Centre, Lagos.
The event brought together a dynamic array of key figures in Nigerian marketing communications, including industry titans, trailblazers, and emerging leaders. Chain Reactions Africa was celebrated and honoured with four prestigious awards: the Most Outstanding Strategic Communications Consultancy of the Year, Most Outstanding PR Agency of the Year, Most Outstanding Public Relations Agency – Political and Public Sector, and a personality award for its Managing Director/Chief Strategist, Israel Opayemi, as CEO of the Year in the Public Relations Category.
In the words of the organizers, these recognitions celebrate Chain Reactions Africa because they have demonstrated exceptional leadership, innovation, and strategic insight in the communications industry during the period under review. Speaking further on this, Joshua Ajayi, the publisher of Brand Communications magazine, said “The assessors, comprised of industry experts and seasoned marketing professionals, recognized Chain Reactions Africa for its forward-thinking strategies, its ability to craft bespoke communication solutions, and its remarkable contributions to the growth and development of the communications sector in Nigeria and beyond.”
He noted that Chain Reactions Africa has distinguished itself as a leader in strategic communications, consistently delivering impactful solutions for its clients across industries and onboarding new ones in the process. Through its innovative approach to public relations, brand strategy, and corporate communications, Chain Reactions Africa has proven its ability to navigate complex communication challenges, creating narratives that resonate with both clients and their audiences.
Israel Opayemi commented, “To be awarded not just one, but four awards is an amazing result for Chain Reactions Africa and everyone on our team. It is particularly gladdening for me to also receive recognition as the CEO of the Year in Public Relations; it simply caps it all and makes me incredibly proud. As a culture, insights, trends, and strategy consultancy, it goes without saying that we are committed to delivering exceptional services and creative ideas to our clients across private and public sectors.”
These awards are coming off the back of several significant wins by Chain Reactions Africa in 2024, including winning seven trophies at the SABRE Awards, a leading event in Public Relations, held in Abidjan, Côte d’Ivoire. The consultancy also featured strongly in the Marketing Edge Awards and was recognized as Outstanding PR Agency of the Year, while additionally the MD, Israel Opayemi, won the Grand Prix in the Public Relations Category.
BRANDCOM AWARDS is organized by Nigeria’s Number 1 brand and marketing magazine, BRAND COMMUNICATOR, as its own way of linking the future, in line with the vision which it has religiously kept faith with since it hit the newsstands over a decade ago. The award has as its mantra, “PRESTIGE, INTEGRITY, CREDIBILITY.”