Former Minister of Communication and Digital Economy, Professor Isa Ali Pantami, has addressed concerns about Artificial Intelligence (AI) displacing millions of jobs, just as he emphasized the importance of skill acquisition and modern tools.
Pantami expressed his views while receiving participants in the PRNigeria Young Communication Fellowship at his office.
He said mentorship programs focused on skill development enhance career growth, improve problem-solving abilities, and expand professional networks.
“In the coming years, millions may face job loss as AI assumes various roles,” he noted. “However, it’s crucial to understand that it will not be AI itself causing job loss, but the individuals adept at utilizing AI technologies.
AI is ultimately a product of human ingenuity; it does not operate or evolve independently.”
Speaking on the fear of technology often described as Technophobia, Pantami said one of the characteristics of the Fourth Industrial Revolution is that expertise in technology does not necessitate formal education in computer science.
“Similarly, you don’t need a degree in Mass Communication to become an award-winning journalist or an accomplished public relations professional. This revolution is centered around personal development and continuous learning,” he asserted.
The former minister stressed that mentorship can transform lives, even through brief interactions, and encouraged young citizens to seek guidance from older persons who are professionals in their respective fields.
“Mentorship bridges the gap between theoretical knowledge and practical skills. Education lays the groundwork, but applying theoretical knowledge requires hands-on experience,” Pantami noted.
The scholar further pointed out that while tertiary/university education provides the essential theoretical frameworks, practical skills are cultivated in the private sector in most cases.
“I have consistently emphasized that practical skills—not just degrees—drive success. There is a need for personal development, constant learning, and retraining to stay competitive in the job market in today’s fast-paced environment.
“You need essential skills, including social abilities rooted in empathy, emotional intelligence, and communication, as well as digital skills such as AI, programming, and critical thinking. Staying updated with industry trends and technologies is imperative.
“I commend all of you for pursuing the PRNigeria Young Communication Mentorship Programme following your university graduation. While degrees are valuable, skills are equally important. Pursue formal education, but prioritize practical experience and continuous learning for success.”
Mr. Yushau Shuaib, Chief Executive Officer of Image Merchants Promotion Limited (IMPR), praised Pantami for accommodating the fellows on short notice and for providing copies of his latest book, “Skills Rather Than Just Degrees,” to them.
Shuaib said the PRNigeria Young Communication Fellowship was designed to broaden cohort members’ knowledge across various aspects, focusing on modern communication methods, emerging technologies, and multimedia sessions.
“The fellowship explores strategic communication and social media engagement while incorporating AI and machine learning to enhance communication. Additionally, we include multimedia sessions to address the transition from print to audiovisual.”
Shuaib added that the fellowship, hosted at PRNigeria Centres in Abuja, Ilorin, and Kano, provides a platform for participants to connect with industry professionals through sessions at media houses and PR departments for practical learning opportunities.
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